An Update On SHVO’s Redevelopment Of South Beach’s Historic Raleigh Hotel And Residences

Rendering of The Raleigh Miami Beach | Image Credit: DBOX for SHVO

Coming off of a long and storied past, South Beach’s glamorous and historic Raleigh Hotel is poised for a new era. Under the direction of visionary developer Michael SHVO, the project has privately launched sales of the 44-unit Rosewood Residences at the Raleigh with a new two-story sales gallery on the property.

The project, meant to breathe new life into the historic Art Deco District of Miami Beach, includes the Martini Bar and Tiger Room, as well as a private member’s club and a beachfront dining room along the 200+ feet of private beach that is associated with The Raleigh. Guests will enjoy a 60-room hotel in the historically redeveloped original structure of the hotel, and residents will have the new 17-story adjacent tower that houses 44 private residences.

Rendering of The Raleigh Miami Beach Pool Area | Image Credit: DBOX for SHVO

If The Raleigh’s redevelopment sounds familiar to you, it is because the project has been on a decade-long journey to its new era. Beginning in 2014, Tommy Hilfiger purchased the hotel with the vision of turning it into a private club. After a few years of turmoil between partners, differences in vision, storm damage to the jobsite, Hilfiger ultimately threw in the towel and sold the project to Michael SHVO in 2019. It was this point where the idea of the new 175-foot residential tower was born.

Since 2019, SHVO and partners have been hard at work with the Miami Beach Historic Preservation Board, who approved the project in 2020 after some changes. The main factor that the preservation board had an issue with was the height of the project. SHVO had requested the residential tower to reach 200-feet high, but the community felt it was slightly too high and would negatively affect the design of the neighborhood. They settled at a slightly shorter 175-foot height and began putting together the specific offerings that the project would bring.

“This fresh, historic restoration and renovation of The Raleigh joins a private beach club with a Latin beat and elegant residences of demure black, white and ivory. This mixture is the best Miami cocktail that I can imagine,” says project architect Peter Marino in a statement.

Rendering of The Raleigh Miami Beach Historic Pool | Image Credit: DBOX for SHVO

One feature that will be meticulously restored to its original grandeur is the iconic pool, which is known for its curvaceous design and tropical foliage. It was even honored as the most beautiful pool in America by Time Magazine.

Bringing Rosewood Hotel Group into the project promises a seamless service experience for the global elite, whether they are guests of the hotel or in an ownership position in the residential tower. This is all executed under the elegance of Miami Beach’s early 1940’s-era.

“At Rosewood, we are committed to preserving historical gems that truly embody their destinations, while also breathing new life into the properties,” says Sonia Cheng, Chief Executive Officer of Rosewood Hotel Group. “Our commitment to the local community is to ensure that The Raleigh honors its legacy for locals and visitors to once again relish this long-cherished property.”

Historic Raleigh Hotel Miami Beach | Image Credit Samuel H Gottscho from the Gottscho Schleisner Collection in the US Library of Congress

The new tower’s façade, inspired by Marino’s architectural commissions for Chanel, features white columns and black mullions while prioritizing floor-to-ceiling windows for maximum light, air and ocean views. The residences are accessible via private porte-cochere and two dedicated residential lobbies featuring art and furnishings curated by Marino.

Prices of Rosewood Residences at The Raleigh are being kept private and detailed presentations are offered by invitation only.

Rendering of The Raleigh Residences Miami Beach | Image Credit: DBOX for SHVO

Disclaimer: Information within this article was obtained from a Press Release by the developer. Information herein is believed to be accurate, is for informative purposes only and should not be relied upon.